AMD, as you all know has recently launched two of its processor series Ryzen 7 and Ryzen 5 which are based on the company’s Zen architecture. It’s an age-old perception that AMD is a much cheaper option as compared to its ultimate rival, Intel. But this time, with the launch of their newest lineups, it seems like the Californian tech giants have disappointed their fans a lot.
AMD has kept the price difference margin so small that even the old committed AMD fans may consider a chance to prefer Intel this time. As an icing on the cake, Intel announced a price cut of $25 on their Core i7 6700K processor, just a day before the release of Ryzen series. Also, 6600K, 6800K, 6900K, 7600K and 7700K processors will be available at a lesser price now subjected to their $10 price cut.
The Current Market Status Goes In The Favour Of Intel
Though AMD is very confident about the performance of their newly launched Ryzen series, there are some other facts that need to be overlooked before making any purchase. Intel released its Core i7 7700K and i5 7600K with Kaby Lake-S architecture in the past January. Moreover, Core i7 6700K and i5 6600K with Skylake-S architecture have already been on the market since August 2015. Even AMD’s own Ryzen 7 SKUs were launched on February 22nd this year.
UK’s Amazon Sales Graph Shows Something Similar
Amazon can be termed as one of the biggest retailers in the world and hence it is allowed to use the figures for a study. Intel’s UK sales also faced minor discounts on Amazon, after Ryzen’s launch. The most interesting part, in this case, is that the prices of Ryzen have kept on dropping ever since its launch. According to the facts, a price cut of £25 was seen in Ryzen 1700. Also, Ryzen 1700X fell £30 discount and Ryzen 1800X has dropped a little over £15.
No Price Wars For This Time
To sum this all up, we have seen the market trends changing a lot this time. The price wars which were the distinction of AMD, are slightly vanishing away. Consumers won’t go for the leap of faith if the price difference is marginal.