As informed in one of our earlier posts, Facebook is now fighting seriously against the clickbaits. People’s News Feed is now getting the filtered content allowing them to see only the links that are absolutely genuine, posted on behalf of active and original Facebook pages or through Facebook’s sponsored campaigns.

Attention Exaggerators!

For all those playing around with the feelings of people by posting clickbaits on Facebook with captions like “What happened to XYZ will leave you astonished” or “You’ll never believe…” etc., its the time that you should try your luck somewhere else. Whether you are a blogger who wants to boost his views with unique but fake captions or you are a spammer, Facebook has decided to end this drama. Facebook clearly gave a bye bye call to such spammers by saying:

Publishers that rely on clickbait headlines should expect their distribution to decrease. Pages should avoid headlines that withhold information required to understand the content of the article and headlines that exaggerate the article to create misleading expectations. If a Page stops posting should avoid headlines that withhold information required to understand the content of the article and headlines that exaggerate the article to create misleading expectations. If a Page stops posting click bait and sensational headlines, their posts will stop being impacted by this change.

More Languages Support Added To Remove The Clickbait

As claimed earlier by Facebook, its translation feature is better than most of its rivals and making full use of it, Facebook has added support for downranking these click bait spams in following languages in addition to English:

  • German
  • Arabic
  • Spanish
  • French
  • Portuguese
  • Italian
  • Thai
  • Vietnamese
  • Chinese
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While explaining the ban on clickbaits posted in these languages, Facebook’s News Feed product manager, Greg Marra said that as these are the most spoken languages, that’s why Facebook is focusing more on these languages. To exactly quote his words, he said:

These languages are commonly spoken ones that many people use in the world, We wanted to pick languages that would help many people, and where clickbait was a particular problem.