The company is no longer the best seller of smartphones right now as stated by the lucrative Chinese market, a claim that is said to be held by Apple since the year 2012 as Apple was being able to sell 12 million of units of iPhone 6s in the country of China over the year 2016, which is said to be equivalent to about 2 percent of all the smartphones being sold in the Asian country. Nevertheless, a local brand was able to sell more units of its flagship device in last year.
No. 1 Spot been lost By Apple to Oppo
Offering 12 million units of a solitary model in China is an astounding accomplishment without anyone else’s input, yet Apple’s iPhone 6s missed the mark regarding being the top rated cell phone in the nation for 2016. The refinement goes to the Oppo R9, the leader cell phone of Chinese brand Oppo Electronics.
The Oppo R9 sold just about 17 million units in 2016, which is proportionate to a piece of the pie of around 4 percent. Apple’s loss of the top spot in the Chinese cell phone market was accounted for by Counterpoint Research, which included that 2016 is the main year since 2012 that the smash hit cell phone in China is not made by Apple. Counterpoint Research said that the interest for the new iPhone 7 in the final quarter of a year ago fairly balance the twofold digit negative development that Apple was posting more than 2016.
Nonetheless, the organization still stays helpless in the Chinese market, the exploration firm stated, particularly with the considerable updates that the current year’s iPhone discharge is relied upon to highlight as far as both plan and details.
Report of the Chinese smartphone market
Apple posted a 21 percent decrease in development a year ago contrasted with 2015, with individual worldwide cell phone mark Samsung posting a comparable reduction however just at 5 percent. Just five brands booked positive development for entire year 2016 contrasted with the earlier year, in particular Oppo, Vivo, Gionee, Huawei, and Meizu.
Oppo drives the accuse among these brands of a gigantic 109 percent development, with Vivo coming in second with 78 percent development. Gionee and Huawei both posted development of 21 percent, while Meizu developed by 18 percent.
Joined, these five brands caught 58 percent of the Chinese cell phone piece of the overall industry, with Oppo guaranteeing 18.3 percent of the piece of the pie in the final quarter of 2016 contrasted with just 9.4 percent in the final quarter of 2015. Huawei still held the greatest piece of the overall industry over the entire year at 16.4 percent, expanding from 14.3 percent in 2015.
Nonetheless, Oppo is in close second at 15.5 percent, contrasted with 7.8 percent in 2015. Apple, in the meantime, held just a 10.4 piece of the overall industry in 2016 contrasted with 14.3 percent in 2015, useful for fifth place, while Samsung was just ready to accomplish a 6.9 percent piece of the overall industry in 2016 contrasted with 7.7 percent in 2015 for 6th place.
— Neil Shah (@neiltwitz) July 26, 2016
To the Top of China, Will the iPhone 8 be able to bring Apple back?
Yet from Apple, without the official announcement, it is slightly unclear of the fact that this year iPhone will be having what it takes to allow the company to reevaluate its spot in the top selling smartphone in China.